I recently used a tool that helps determine deliverability of my emails. I had a couple of issues that I need to correct in my emails to make them more deliverable. One of those issues was “We found 1 images without alt attribute in your message body”. I figured out which image it was and I can find that image in my “images and brand” section under “Content” in Klaviyo. But I have no way of adding or editing alt attributes. Can that be done in Klaviyo or do I continue to suffer with lower deliverability scores? Thanks
How do I add an alt attribute to an image in one of my campaigns?
Best answer by alex.hong
Hi
I'll attach this here where we mention this https://help.klaviyo.com/hc/en-us/articles/115005253688-Images-in-emails-reference#best-practices-for-using-images-in-emails1, but we recommend to prevent spam filtering, to add "Alt text" to any images used in your email templates. Screenshot attached of where you can add this in the editor.
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Alt text is really just a quick description of what the image is. I'll link this here for a more in depth description https://moz.com/learn/seo/alt-text, and you'll see an image of pancakes, with alt text an pancakes. So this can really be anything - but typically a quick word of what the image is.
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