I’m working on an e-commerce brand where they accept bank transfers, as well as integrated payments (credit card and PayPal).
The issue is that when people bank transfer, they aren’t marked as having placed the order and they stay in the abandoned cart flow.
I’m wondering if anyone has experience in excluding people like that from a flow? I thought I’d be able to exclude people based on URL criteria but can’t work that out.
Best answer by caroline
I would recommend using Klaviyo’s Track API to create a custom event such as “Payed via Bank Transfer.” You could then add a filter to your Abandoned Cart flow to check for this event to make sure that customers who pay via bank transfer exit the flow.
Hope this helps.