Excluding Conversions from Campaign Performance

Hello @TimWolf,

Thanks for sharing your question with the Klaviyo Community!

At present there would not be a way to exclude an order from being attributed to a specific campaign or email. I’ve also explained this in a prior Community post touching upon the same topic which other members of the Community have chimed in with their suggestions on this matter below:

Going forward, I would suggest adding this internal team member to a specific list and using this specific list as an exclusion group for your campaign sends. This would allow you to exclude your internal team members from receiving specific campaign emails and this preventing the risk of them making purchases that would be attributed to the campaign. I would further recommend taking a look at the Understanding Conversion Tracking and How to Send a Campaign to Multiple Lists or Segments Help Center articles to further understand Klaviyo’s attribution model and how to apply a list or segment as an exclusion group to your campaigns. 

In addition to sharing your thoughts with our Product Team, I’ll follow up to this post with any updates from our teams regarding this feature of being able to omit certain sales from being attributed an email. 

I hope this helps!

David