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Products a customer may also like does not seem to work

  • 9 November 2022
  • 3 replies
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Hi, we have recently created a Feed using `Products a customer may also like` with both the purchase and the viewing history of the customers. When testing the feed in a product block, it always seems to fall back to `If the customer has limited history`.

 

We have specifically selected a customer in the preview, that has a rich order and viewing history, but the results are always the same. We are using a custom catalog source with all the recommended attributes.

 

Is there something we can do to enable Products a customer may also like`?

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Best answer by alex.hong 15 November 2022, 21:54

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Hi there @Aram Becker ,

Thanks for sharing with us.

A customer should not see items they have purchased or viewed in the product recommendation engine.

In order to use the ordered product personalized recommendation engine, a customer must have sufficient purchasing data. If they have never made a purchase before, they will receive recommendations based on the ordering you select.

If you select Viewed Product: Klaviyo will generate recommendations based on the products that customers have browsed in your store. Customers without existing purchase data can receive recommendations of products similar, but not identical, to the ones they have already viewed. With this metric, you will not need to wait for products newly added to your catalog to start gathering purchases before they can appear in product recommendations.
 

If you wish to use a Web Feed in an email you need to follow our guidance in our help article Guide to Adding a Custom Web Feed in an Email, specifically chapter: Using a Web Feed in an Email.

 

If that is not the case, this could be some bug so if you have any screenshots to give us some details on what you are seeing on your end that would be great.

 

Thanks,

Alex

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Thanks for the Reply @alex.hong! We explicitly tested the feed with customers that had a rich order and viewing history (20+ orders, 50+ viewed products). It is always the same for every customer we select in the template preview (falls back to the `If the customer has limited history`).

For example,  customer who ordered more than 30 times has the same products “they may like” as a different customer with more than 350 orders, or a new customer with no orders at all.

 

Our Feed

 


 

Customer with rich history:

Customer with rich Order history

 

Customer with no order history

 


Can this be due to us using a custom catalog feed?

Userlevel 7
Badge +58

Hi @Aram Becker ,

Glad I could help.

Interesting. This could be a mapping issue that would have to be investigated by our Support team. I have gone ahead and created a ticket linked to this post so I hope they can help you out with this issue internally.

 

Thanks for your patience,

Alex

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