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Tracking your A/B tests

  • 11 August 2022
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Hi there, 

I am optimizing my campaigns with A/B testing different variables. I would like to track my results. So I am wondering if somebody has a template where I can put all the necessary information to track my experiments. 

At this moment I am thinking about these metrics. What do you guys think of this? 

Campaign Name Week Segment(s) Variation Variable Metric Successfull Deliveries Open Rate CTR Order Value
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Best answer by chloe.strange 11 August 2022, 18:09

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Hi @SemMob 

Thanks for the question and for being a part of our community! When it comes to A/B testing, the results are demonstrated at the campaign level. We don’t currently offer a unified dashboard for A/B testing experiments, but I am happy to submit this feedback to our product team.

If there are others in the community who have a tracking process to share, I would love to hear it! 

~Chloe

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