Hi there - we experience huge problems with bounces to all @t-online.de address (which is Germany’s biggest online provider, hence a big problem for as as Germany is our key market). Essentially all e-mails to @t-online.de bounce for several months already, and we now have several thousand suppressed profiles because of that.
I contacted Klaviyo several times and they always say they will look into it (and trying one more time now), however the problem persists.
Does anyone have any advice on how to best address this? Is this something Klaviyo needs to fix (i.e. is Klaviyo getting blocked), or is our domain the problem? Note we just started to set up our own domain in Klaviyo (have added DNS accordingly), but no results yet.
Also does anyone know how I can un-suppress the profiles in bulk?
Thanks for the help, any advice highly appreciated!
Best answer by cassy.lee
Thanks for your follow up, and letting us know the actions you have taken here. It sounds like perhaps instead of a dedicated sending IP, you were able to get a dedicated sending domain. For clarity, a Dedicated Sending Domain uses the root domain of a business, instead of a root domain supplied by Klaviyo. A Dedicated Sending IP address gives you full control of your email sending, so you're fully responsible for the reputation of your own IP.
It’s likely that you were able to establish a Dedicated Sending Domain, but there are other specific requirements needed for a Dedicated Sending IP.
Regarding your question on appropriate sending volume, according to this Sendgrid article:
As a general baseline, you should send at least 50,000 emails per month at least twice per month (for 100,000 emails total) in order to warm up your IP.
We understand that these recent changes implemented by t-online may cause delivery concerns for our customers, and we recognize that not all businesses may meet their requirements for a Dedicated Sending IP. If this is the case for your business, I’d still recommend reaching out to their Support (firstname.lastname@example.org) with the specific details of this impact, including:
- What sending domain you are using
- # of T-online addresses on file
- Affirm all addresses are double opt-in (DOI is mandatory for delivery at T-online)
- Provide example email addresses that have complained to you about not receiving email
- How many emails do you send each month?
- Include an email header https://mxtoolbox.com/Public/Content/EmailHeaders/
I’d also recommend mentioning that you are a small, growing business and that you need to leverage a shared IP as your business continues to grow, because you currently do not have the volume to keep a dedicated IP warm. Unfortunately, that means you are unable to comply with the domain alignment requirements they have recently rolled out.
Thanks so much,