Recap discussion: Things to test leading up to BFCM in the health & beauty industry

  • 18 September 2023
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Hey Community,

How did testing your BFCM strategies go? I hope the slide with some suggestions on testing your strategies was helpful as we head closer towards Black Friday Cyber Monday.

I would love to hear what everyone’s thoughts are on the following are:

  • What was your biggest takeaway from the AB testing recommendations presented earlier this month? 
  • Have you started AB testing anything yet? If so, how’s it going?
  • We want to learn from you! Is there anything that we didn’t include that you recommend testing before BFCM?

If you need to catch up, you can always review my past posts on how to audit, plan your strategy, and testing your strategy for BFCM below:



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