We wanted to migrate from Mailchimp to Klaviyo using https://help.klaviyo.com/hc/en-us/articles/115005254948
We have a single MC account with a single Audience. However, we will have 3 separate Shopify stores (instead of multi-currency) so we will need three Klaviyo accounts.
What would be the best practice when using this integration?
I can think of dividing the Mailchimp Audience into three Audiences (as best as possible since some subscribers non-purchasers may not fall in the right bucket). Then run sequentially the Mailchimp integration across the three Klaviyo accounts, using for each one a specific Audience. Alternatively, we could import all the data into each Klaviyo account, then delete the users but I guess that’s way more dangerous :)
Many thanks for your thoughts!
Best answer by DovView original