Clickfunnels Integration

Hi @Activite, so I do have a couple of questions that I think would be helpful to have additional background on. Where would customer orders get processed? Would this happen in clickfunnels or a different ecomm platform like Shopify? 

The reason I ask is that the link that you provided above (https://help.klaviyo.com/hc/en-us/articles/115005082927-Integrate-a-Custom-Ecommerce-Cart-or-Platform#placed-order7) does contain what needs to be connected if you are running your ecomm site through a non native integration meaning something that is not Shopify, WooCommerce, Salesforce Commerce Cloud, Magento, or BigCommerce and want to utilize Klaviyo. This would be work that a developer would typically handle which you could outsource or if you have an in house developer, they would need to do some work with our APIs to connect typical ecomm events such as a started checkout, placed order, etc. so you could use these events to create flows (automations) such as an abandoned cart and also segment with.

It does also seem like you could integrate through Zapier (https://zapier.com/apps/clickfunnels/integrations#page=3) but this is the information that would get passed over https://zapier.com/apps/clickfunnels/integrations/klaviyo so depending on how you plan to utilize Clickfunnels and Klaviyo together, the information passed between the integration may not be enough and some work by a developer would still be necessary. 

Let us know the use case you have in mind or the big picture and hopefully we can help point you in the right direction!

@Activite, thank you for providing that information clearly and concisely. So I’m glad you were able to set up the integration through Zapier to fully utilize the capability of that particular integration.

So to take it an additional step, we do have an integration with Stripe (How to Integrate with Stripe) that would bring in metrics of failed payment, issued invoice, refunded payment, sucessfully paid and the article linked has an example of how you could use one of those metrics (failed payment flow). 

What that integration doesn’t have is events such as started checkout, placed order, etc. which would be necessary if you wanted to send an abandoned checkout email. Is there something analogous to these events in those platforms? That would be the next step in making sure those events could be passed over if you want to take your Klaviyo functionality a step further but at the moment, it sounds like a developer may be required to pass over those metrics to be used in Klaviyo.

Happy to take a look at your site if you feel comfortable providing the link.  

Thanks @Activite. 

So when somebody fills out the shipping page and provides their email, is there an event tracked in clickfunnels with that information and if so what is the name of that event? What about when somebody completes the quantity information, and moves further down the path in terms of filling out more information? 

At the moment, there is some basic information that you could utilize to create segments to send campaigns but if you wanted to use automations, these metrics would be needed so if somebody starts filling out information but doesn’t ultimately end up making a purchase, you could send an automated email giving them a nudge to continue with the process or use some other automations based on an initial event trigger.