Let’s keep the conversation going from today’s live training on how to automate customer retention with Klaviyo flows for small/medium sized businesses! This is a collaborative space to post any related questions or comments about this session.
During this session, we:
broke down the elements that make up a flow
discussed how flows help with customer retention
learned ow to use flows and campaigns concurrently
reviewed must-have retention flows
Key takeaways from the training:
Flows are highly customizable so take the time to personalize and optimize each messaging experience.
When done properly, flows and campaigns utilized together within a marketing strategy should complement each other by bridging communication gaps.
Since repeat purchasers spend 3x as much as first-time customers, setting up post purchase retention flows is key to influencing a repeat purchase.
Comment below any questions or let us know of customer retention strategies that have worked for you!