Whether you attended the live session or not, in this post you can find the replay and all of the additional resources mentioned during the training. Link to the replay is in the comments!
In this session, we cover:
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How to analyze and understand your historic Cyber Weekend data
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Key metrics to observe and useful reports to build for insightful analysis
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How to adjust your goals and create actionable steps to improve your strategy and drive more revenue this year
This is a high-level strategic training and we understand you may need more guidance on how to execute some of these ideas. Here is a list of articles and resources that will help you as you dive into your data:
Basics
- Getting Started with Reporting
- How to Use the Reports Library
- Guide to Benchmarks
- How to Update Your Industry and Vertical
- About Custom Reports
- About List Growth Reporting
Specifics
- How to Strengthen Your Sender Reputation
- How to Use Revenue per Recipient Benchmarks to Plan Sales Performance
- How to Create Customer Engagement Tiers in Klaviyo
- How to Perform and Analyze Smart Send Time Tests
- Creating an Upsell or Cross Sell Flow
- How to Use Product Feeds and Recommendations
Want a deeper dive into the topic of analytics? Take the Customizing Your Analytics Experience course in our Academy to get a step-by-step look at how to create custom reports.
Have additional questions, thoughts or ideas? Share them in the comments section below!