I’m wondering if anyone can help me figure out a simple question i have regarding average order value. I’m conducting reports across our engagement segments - (30 days, 60 days, 90 days and 120 days) and i’m pulling out engagement reports from these segments. In all of these, the average order value is the same. To me, this doesn’t seem right. I would assume that the higher the engagement, the higher the order value, no?
Can anyone tell me why this is?
Best answer by David ToView original