Setup a 2-way sync between Shopify metafields or tags

Thanks for the reply Alex. 

The grand idea is that Shopify would be the source of truth on customer properties, in the form of tags or metafields (metafields preferred as there is validation controls and structure to them). 

This would allow other apps, to read/write to Shopify, and keep all these fields in sync across the different apps used. Almost like a mini CDP. ie: Gorgias reps can see context around customers, or we can build custom quizzes that update metafields and Klaviyo can segment based on these values. 

As everything is centered around Shopify, it just makes sense to keep Shopify as the source of truth.

Hey @bhawker,

I’ve heard some members have success using webhooks to achieve a similar goal. Though, it would all depend on your overall goal as you wouldn’t be able to trigger a webhook in Klaviyo from a profile property change. 

An example use case I’ve seen is someone triggering a flow from a Placed Order metric with filters targeting just their subscription products. This is followed up by an update profile property action which tags the member as making a subscription purchase. Then comes the webhook which sends this information/detail to their third party services. 

David

Thanks DavidV! This worked like a charm!

I thought I would add a comment on this question in case someone stumbles upon this question. 

Klaviyo now has a built in ability to push data from Klaviyo Custom Properties back into Shopify as Customer Metafields. Through the Shopify integration page → TO Shopify you are able to define custom properties as a one-way sync from Klaviyo back to Shopify:

 

I would still love to see this sync work the other way where we are able to bring customer metafields natively (ie. without using an integration layer / API connection) back into Shopify 🙂