When someone sign up and join a list,
in the activity log I see: "Subscribed to Email Marketing" AND "Subscribed to "lists name".
What is the difference and why is shows it in different order for every new subscriber?
Thanks.
Subscribing to Email Marketing
Best answer by Amos Peace
Hello
When someone signs up, "Subscribed to Email Marketing" means they’ve opted into marketing emails at the account level, while "Subscribed to [List Name]" indicates they were added to a specific list.
Both actions are logged simultaneously, but the order may vary due to how Klaviyo processes them.
This doesn’t affect functionality, as both confirm the subscriber's consent and list addition.
Best Regards,
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