This is the community post for our upcoming training, [Strategy session] Personalization strategies to delight your customers (for small to medium sized businesses). This training takes place on Tuesday, March 21, at 10:00 AM EDT.
After the training has taken place, the video recording will be available below:
During this training, we:
- Introduced the concepts of personalized marketing
- Discussed the following Klaviyo strategies to collect customer-first data to nurture and retain your customers
- Collecting data with a survey
- Collecting data with Klaviyo forms
- Incorporating the collected data into automations
- Designing show/hide blocks for campaign sending
- Segmenting audiences by preference
Below you will find all of the resources that helped us design the training.
- 10 Great Examples of Personalized Marketing Strategies (Forbes)
- 44 E-commerce Personalization Statistics to Inform your 2023 Strategy (ninetailed)
- Personalization worksheet (make a copy)
Thanks for joining! We hope to see you again soon.