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Product Updates & Announcements

Get updates on new releases, company news, and any other important details here.

  • 288 Topics
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288 Topics
alex.hong
alex.hongKlaviyo Alum
published in Product Updates & Announcements
Badge Requirements for the CommunityNews

Hi there, Klaviyo Community! Badges in the Klaviyo Community are awarded to our members to recognize your contributions to the Community, and showcase your level of expertise in the community forum.To see the badges you’ve earned, log into your Community account, click on your profile picture in the top right-hand corner, and click “My Profile”. List of Badges + Requirements User Activity Badges:First Post 1 Topic Created Active User 5 Contributions made to the Community Power User 15 Contributions made to the Community  Innovator 10 answers given in the Community  Helping Hand 20 answers given in the Community Engagement Badges Based on Product Area: Industry Specialist 5 (10, 15, 20, 50) Topics Created in the Klaviyo Commons Section Product Specialist 5 (10, 15, 20, 50) Answers Given in the Questions section Admired Admin 5 (10, 15, 20, 50) Answers Given in the Accounts and Settings section Smart Sender 5 (10, 15, 20, 50) Answers Given in the Campaigns and Flows section. People Perso

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alex.hong
Taylor Tarpley
Community Manager
Taylor TarpleyCommunity Manager
published in Product Updates & Announcements
Applications are LIVE for '23 Community ChampionsNews

Calling all Partners! I’ve got some exciting news to share.  Our application for the ‘23 Community Champions program is live! 🎉🔊 It’s been a great first year piloting our Champions program in the Community. Our '22 Champions have solved problems with their peers, offered strategic advice, participated in live trainings, and created numerous educational resources as thought leaders in the industry.  Our Community Champions are an integral pillar to our platform and we want YOU to be a part of it!  Have more questions about the program requirements and benefits? Check out our two Champions ‘23 office hours sessions and FAQ article below:Attend our Wednesday, 12/7 office hours session at 11:30-12 PM ET. Join here!  Attend our Thursday, 12/8 office hours session at 11:30-12 PM ET. Join here!   Don’t miss your chance to get more involved in our Community and showcase your Klaviyo expertise. Apply today! 🚀*Our application is now closed* - We will reopen applications for our ‘24 Cohort at

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Taylor Tarpley
Community Manager
stephen.trumble
stephen.trumbleKlaviyo Alum
published in Product Updates & Announcements
New and notable: Klaviyo product updates

Looking for the latest on Klaviyo SMS features? Interested in new signup form and preference page capabilities? Read on to see the new features and integrations we’ve added this month to help you have a strong seasonal strategy.   There’s a lot to prioritize during November with the holiday season in full swing. For this month, we focused on launching new SMS offerings, enhanced signup form and preference page capabilities, and released new integrations. Read on for insight into these products and start incorporating them into your seasonal marketing. Read the blog for more details!November product highlightsSMS assistant  SMS in New Zealand  Scheduled signup forms Redesigned consent pages Scopes for private API keys Litmus integration Klevu integrationShare with the community what updates you are most excited for in the thread below! 

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Spark Bridge Digital LLC
Partner - Gold
stephen.trumble
stephen.trumbleKlaviyo Alum
published in Product Updates & Announcements
🚨New sender requirements are coming from Google & Yahoo next year🚨

Google and Yahoo recently announced new email sender requirements that are going into effect in February 2024.We understand that there’s a lot to digest when it comes to these changes - and we’re here to help. Many of these new requirements will automatically be taken care of for you.However, there are 3 main requirements that Google/Yahoo are asking senders to meet:Set up DMARC authentication for your sending domain Align your “From:” header with your domain Make unsubscribing easier and clearerYou can learn more about each of these requirements and what they mean from our recent Google + Yahoo’s new sender requirements: how to prepare without interrupting your BFCM plans blog article. For instances where you - the sender, need to take direct action to meet these new requirements, we put together a list of steps you should take. You can find this checklist in our How to meet Google and Yahoo's email sender requirements in 2024 Action Plan.And there’s more to come! Keep an eye out for

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retention
Partner - Platinum
Taylor Tarpley
Community Manager
Taylor TarpleyCommunity Manager
published in Product Updates & Announcements
Welcome our new 2024 Community ChampionsNews

Hello Community,  I’m happy to announce our 2024 Community Champions! 🏆 Our Community Champions are industry experts who lead peer learning in the Community! These MVPs are thought leaders in Klaviyo, marketing, and ecommerce. Our Champions come from all over the world, with clients of every size and industry who are eager to share their strategies and knowledge with you so we can own our growth together!  Champions ensure that our Community is the place to get a pulse on what leaders are doing in each industry, connect with others, and provide tips and tricks for other Community members.  We have a mix of old and new Champions making up our ‘24 cohort, so please welcome these 20 Champions and make sure to check out their profiles to get to know them better!  Here are our Champions from each area of the world!  North AmericaPeyton Fox // @Spark Bridge Digital LLC  Bethany Donovan // @Bethany D.  Joe Hsieh // @retention  Bryan Richey // @In the Inbox  Ashley Ismailovski //  @Ashley I. 

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ebusiness pros
Partner - Gold
Mike Jaramillo
Klaviyo Employee
Mike JaramilloKlaviyo Employee
published in Product Updates & Announcements
The new nav experience - we want to hear from you!

 Now that it’s launched, we want to hear from you. Let us know what you think in this thread or through this form.  Here is a summary of changes:  Our main navigation got a complete redesign We were aiming for simplicity and more of a modern design Our goals were to avoid disrupting workflows and/or discoverability of the tools you use everyday We kept the most used tools at the top level nav (Campaigns, Flows, Signup Forms)  Integrations has moved into Settings The nav now incorporates some accessibility enhancements (tabbing support) The Account Switcher menu has now moved (from top right) to the lower left Here is a video walkthrough that I put together with the changes, so let us know... What would you change? What is the new nav missing? What do you like?  How has this change impacted your daily workflow on Klaviyo? ​​​​​​-Mike 

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Bettina
Contributor II
Mike Greene
Klaviyo Employee
Mike GreeneKlaviyo Employee
published in Product Updates & Announcements
Product Update: Custom AnalyticsProduct Update

Hey all, I’m Mike! I work on the Product Marketing team at Klaviyo and I’ll be here from time to time giving you awesome updates on the Klaviyo product. Thanks for being a part of the Klaviyo community!Our first update comes in the world of reporting and analytics. Recently, we released a new Custom Analytics feature. Custom Analytics lets you dig into your performance in seconds, without copy-pasting from various sources. This way you can spend less time collecting data and more time analyzing, strategizing, and growing your business!Here’s an example of a Multi-Metric Report that can tell you how your cart conversions compare by gender. You can learn more about the feature on our blog and go run some new reports in your account. Need additional help with reports? Check out our help article for more information on building custom reports.

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Mitchell Chapman
Contributor III
Taylor Tarpley
Community Manager
Taylor TarpleyCommunity Manager
published in Product Updates & Announcements
Welcome our '23 Community Champions Cohort!News

Hello Community,  I come with exciting news! We’d like to formally introduce you to our 2023 Community Champions! 🏆 These partners have displayed an immense aptitude for teaching their peers and expertise in our platform! Our ‘23 Champions are excited to share their knowledge and experience with you all to make our Community a more inclusive and educational place!  We have a mix of old and new Champions making up our ‘23 cohort, so please welcome these 14 Champions and make sure to check out their profiles to get to know them better!  Peyton Fox // @Spark Bridge Digital LLC  Tim Akers // @Akers Digital  Chelsea Grove // @chelsgrove  Joe Hsieh // @retention  Bobi Nikolovski // @Bobi N.  Bryan Richey // @In the Inbox  Omar Lovert // @Omar  Kylie Williams // @Kylie W  Ashley Ismailovski //  @Ashley I.   Brett Bernstein a.ka. @Brett_Gatsby  Mohsin Farooqui // @inboxingmaestro  Katherine Burlock // @KatherineB  Jakub Borowiecki // @Jakub  Gabrielle Pitman // @ebusiness pros   For more info

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Jakub
Partner - Silver
stephen.trumble
stephen.trumbleKlaviyo Alum
published in Product Updates & Announcements
March Community Allstars

Hello and welcome back to the latest of the Klaviyo Community Allstars! Here, we spotlight the incredible collaboration and support exhibited by our members. Our community fosters an environment rich with insights, technical know-how, and incredible opportunities for collaboration. We want to express our gratitude to each and every member for their invaluable contributions.🏆 It's time to shine a spotlight on the exceptional contributions of our top performers from March, who not only raise the bar for our community but also define the standards of excellence. Come join us in celebrating their success and let it ignite inspiration in each and every one of us! 🏆 🚨Out top contributor!🚨  🎉Top 5 contributors!🎉 Checkout some of our leaders top contributions: You may be asking yourself, “How do I become a community Allstar?” There are numerous opportunities to earn points from initiating discussions and providing valuable assistance to fellow members, to earning nods of appreciation thr

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Adam Ragsdale
Partner
Jon Palmer
Klaviyo Employee
Jon PalmerKlaviyo Employee
published in Product Updates & Announcements
Product Update: BenchmarksNews

Hi Community, I’m Jon from the product marketing team at Klaviyo, and I’m excited to share a new feature that would’ve made my life way easier when I was a Klaviyo customer. I spent eight years in ecommerce and digital marketing growing a fitness apparel brand called HYLETE. I know what it’s like to have endless marketing metrics and only enough time to work on improving a few. One of the biggest challenges I faced as a marketing director was prioritizing work that had the biggest opportunity to increase revenue.I remember comparing HYLETE’s current performance to benchmarks from blog posts, industry experts, and our company’s own historical data. But none of these strategies transparently showed me how I was performing compared to similar companies—which would’ve given me more context to understand which metrics were already performing at their maximum potential and which had the most room for improvement. Klaviyo’s new Benchmarks feature does just that.Benchmarks shows your brand’s p

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markpiana
Klaviyo Employee
Taylor Tarpley
Community Manager
Taylor TarpleyCommunity Manager
published in Product Updates & Announcements
Thanks for making 2022 an incredible year in the Community!

Hello Community!  In the spirit of gift giving and commemorating the year before a new one begins, we’d like to say THANK YOU! Thank you for making this Community the collaborative and inspiration platform it is! We want to take a moment and personally thank those of you who contributed so much to the Community this year before 2023 arrives.    Giving the Gift of Curiosity:  These users added value to the Community by asking the most questions, allowing others, who might need similar answers, a way to gain knowledge by viewing their posts!  @sarah.g @Vbeebs @armedandgorgeous @Nick_rackattack  @lex_zap      Giving the Gift of Product Knowledge:  Thank you to these users who offered the most responses in the Community and shared their product knowledge or needed advice with their peers!   @Jakub  @Akers Digital  @ayyub_here   @KeviSunshine @Edgar Emmanuel  @KatherineB @MNgo @Kwei  @dartacus  @Lucia937  @Daniel F13  @doanthan    Giving the Gift of Problem Sol

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KatherineB
Partner - Platinum
Jessie Sigler
Community Manager
Jessie SiglerCommunity Manager
published in Product Updates & Announcements
Understanding the new product feeds experienceNews

Understand how to use Klaviyo’s new and improved product feeds feature, which is rolling out to all customers between September 12 and September 22, 2022. Pricing and inventory filters are now available, and you can now configure the ordering of products based on a customer’s view history, abandoned cart history, and your newest products. It’s important to note that this release is backwards compatible. If you have existing feeds, they will continue to function exactly as before. If you open them in the new editor, your preexisting feed setup will be mapped to the new settings, and you will be able to edit it using the new settings. This post explains the following topics:  How to use product feeds and recommendations How to add a product block to an email template How to sync a custom catalog feed to Klaviyo (for developers) How to use custom catalog data in emails (for developers) Product feeds FAQ  1. How to use product feeds and recommendations You will learnLearn how to cr

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B
Contributor I
chloe.strange
Community Manager
chloe.strangeCommunity Manager
published in Product Updates & Announcements
🎉 Community Member Appreciation Week is here – Win up to $500 in gift cards! 🎉

🎉 Community Member Appreciation Week is here – Win up to $500 in gift cards! 🎉We’re rolling out the red carpet for YOU this week — it’s Community Member Appreciation Week, and we’re celebrating all the amazing contributions you make every day. Whether you’re asking great questions, sharing helpful insights, or just joining the conversation, this is your moment to shine!💬 Here’s the deal:Engage in the Klaviyo Community this week — post, reply, react, or start a discussion — and you’ll be entered to win gift cards valued up to $500 from top brands like:Dollar Shave Club Glossier Birkenstock FashionNova AS Beauty Filson Dagne Dover The sak Fishwife Tecovas Happy Wax Ministry of Supply Daily Harvest💡 The more you participate, the better your chances of winning. We’ll be randomly selecting winners from our most engaged members during the week.📅 Event Dates: April 14 - 18So jump in, start chatting, and let’s make this one of our best weeks yet!We appreciate you — now let’s have some fun

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A
Contributor I
chloe.strange
Community Manager
chloe.strangeCommunity Manager
published in Product Updates & Announcements
Share your advice: what do you wish you knew when you started out in digital marketing?

 We’ve all been there - diving into digital marketing and figuring things out as we go. Whether you’ve been in the game for years or are just starting out, there’s always something we wish we knew sooner. This post is all about sharing those nuggets of wisdom.What do you wish someone had told you when you first started your digital marketing journey?  What lessons have you learned the hard way that could help someone else avoid the same pitfalls?Drop your advice, tips, and insights here to help others navigate the ever-evolving world of digital marketing with a little more confidence. Let’s support each other and grow together. Can’t wait to hear your stories and advice!  

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A
Contributor I
David To
Klaviyo Employee
David ToKlaviyo Employee
published in Product Updates & Announcements
[Poll] What’s the deal with Groups?News

Hello Klaviyo Community!As many of you may have already noticed, we have a new member that’s joined the Community’s navigation bar - Groups! User Groups - what are they and why are we building them?This new Group feature is an exciting expansion to our already growing Community! Groups are voluntary channels you can join to share ideas, strategies and learn from others of a similar interest that could be more aligned with your specific brand strategy. One of our main goals of the Community is to build collaboration and allow everyone to share ideas that could spark amazing discussions. To make this easier, we’ve translated this to our Groups to allow everyone to more easily join the conversations they are interested in and share their own perspective. We want to hear from you!With this in mind, we want to hear your thoughts on this subject! We’ve come up with some initial ideas on how to structure our groups through research, but we want to hear your feedback to help further guide our

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David To
Klaviyo Employee
Taylor Tarpley
Community Manager
Taylor TarpleyCommunity Manager
published in Product Updates & Announcements
Big News: Universal Content is Now Available!

Let the celebration begin! This long-awaited feature is finally here!  What is Universal Content in Templates: Users will have the ability to edit their saved blocks and sections in the New Editor and have those changes reflected in all templates where that content is used. Why and How Does This Help Me: Right now, whenever customers need to make an update to their footer, header links, or any other content that is reused across their templates, they need to go one by one and update every single template.This is tedious and can take some brands a tremendous amount of time. With Universal Content, customers can now save significant time and effort in creating and updating their email designs across various campaigns, flows, and other templates. They’ll also be able to better ensure consistency in their email designs.  Details:This feature is only available in the New Editor. All existing New Editor saved content in the account is now universal by default going forward. So, any old saved

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Dov
anthonydelpizzo
Klaviyo Employee
anthonydelpizzoKlaviyo Employee
published in Product Updates & Announcements
Product Update: SMS in AustraliaNews

Hi Community,  I’m Anthony from the Product Marketing team at Klaviyo 👋, and I’m so excited to announce that SMS is now available in Australia! 🇦🇺 🎉With Klaviyo SMS, you can use one trusted platform for both email & SMS – allowing you to collect consent, build lists and segments, send targeted messages, and get an accurate report on your performance in one place.  Klaviyo email customers who add SMS see an average ROI of 122x!   With an internationally flexible pricing model, you don’t have to budget how many messages you are going to send in each country and be locked in parallel plans. Plus, flexible contracting means Klaviyo has to prove its value to you month-over-month. Want to get started with SMS? Go directly into your account or talk to an expert today. Interested in learning more about how to succeed with SMS in Australia? Join us for a webinar with our platinum partner, Andzen, on October 6 at 11 AM AEST to see how Australian brands are using SMS to drive more revenue

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Taylor Tarpley
Community Manager
Taylor Tarpley
Community Manager
Taylor TarpleyCommunity Manager
published in Product Updates & Announcements
Celebrating Our Users who Made The Year Great!

Wow, what a year it has been in the Community!  As the end of 2021 is quickly approaching, we thought it best to take some time and reflect on all that has happened here in our Community! Each one of you help create a vibrant place of belonging and peer-to-peer support here in our Community. The participation of our users defines our Community, so let’s look back and see who has molded our Community most this year!    Giving the Gift of Product Knowledge:  Thank you to these users who offered the most responses in the Community and shared their product knowledge or needed advice with their peers!   @retention @Mailbox Manny  @Bobi N.  @wernstrom @DavidSandel  @Doubleo @Trish @MikeH       Giving the Gift of Curiosity:  These users added value to the Community by asking the most questions, allowing others, who might need similar answers, a way to gain knowledge by viewing their posts!  @wernstrom @Doubleo @sachin16    Giving the Gift of Problem Solving:  These users not o

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David To
Klaviyo Employee
kevin.twomey
Klaviyo Employee
kevin.twomeyKlaviyo Employee
published in Product Updates & Announcements
Redesigned Channel Status box!

Today we’re excited to share a better way to understand how someone subscribed to your email marketing, what is changing, and a hint at some of the exciting upcoming features that will take advantage of this new data.What is it?Every profile now has a few additional pieces of consent information–status, method, method detail, custom source, and if they’ve double opted in or not–that provide a more granular view into how someone subscribed or unsubscribed from your email marketing.Going forward, this information is automatically recorded by Klaviyo when someone (un)subscribes through a Klaviyo form, our subscribe pages and APIs, or supported integrations. This ensures that you always have an accurate and reliable record of consent that can be easily actioned on with some exciting upcoming features for segmentation, flows, and reporting.Is this all that different from how we track consent today?Not really!Klaviyo is a powerful tool that gives users the flexibility they need to deliver th

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kevin.twomey
Klaviyo Employee
chloe.strange
Community Manager
chloe.strangeCommunity Manager
published in Product Updates & Announcements
FAQ: Klaviyo Updates to Customer Support Offerings

Klaviyo Updates to Customer Support Offerings At Klaviyo, we want to ensure our customers are always getting the support they need. Whether it's through interactions with the Klaviyo team, consulting with peers in the Community, or reading Help Center articles, we aim to provide a comprehensive set of resources to help you troubleshoot. Please note that we are making changes to our support model starting on February 1st, 2023 for any customers on a free account plan, that may impact the level of support accessible to you as an existing user. Any new users joining on our free account plans our platform starting on December 1st, 2022 will also be impacted by these changes.  What changes are being made? Starting on December 1st, 2022, existing free users will begin a 60 day trial of email support. For any new free users, we are also offering a 60 day trial of email support for those who join our platform after this date.  No support changes are being made for any of our paid account plans

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chloe.strange
Community Manager
stephen.trumble
stephen.trumbleKlaviyo Alum
published in Product Updates & Announcements
Celebrate our January Community Allstars

Welcome back to another edition of the Klaviyo Community Allstars, where we celebrate the collaboration and support shared among our members who are striving towards similar goals. Together, we cultivate an environment brimming with invaluable insights, technical expertise, and a culture of encouragement. We extend our heartfelt appreciation to each member for their contributions.🏆Now, it's time to honor the outstanding achievements of our top performers from January! Get ready to be uplifted as we spotlight these remarkable individuals who not only elevate our community but also set new benchmarks of excellence. Join us in celebrating their success and let it kindle the fire of inspiration within us all!🏆 Here are some examples of our Allstar’s contributions that really showcases peer-2-peer collaboration and support in the community: Can you limit the number of items shown in a Dyanmic Image Block?  List triggered flow   So, you may be asking yourself, “How do I become a community

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ashley_mcdermott
Klaviyo Employee
Taylor Tarpley
Community Manager
Taylor TarpleyCommunity Manager
published in Product Updates & Announcements
Champion of the Month Spotlight: Stefan Milicevic

Hi Community!  It’s time to celebrate the hard work our Champions contribute to this special Community! Our Champions are an integral part of peer-led learning and connection in our space. They are part of an elite group of Klaviyo MVPs who share a constant commitment to helping their peers, sharing their thoughts and strategies in the industry and creating inspirational content to help all of us learn and grow together! It’s time to celebrate the first Champion of 2024 who went above and beyond solving the MOST questions in the Community in March, a whopping 35 answers! 🎤 *drops mic* 🎤  And the April Champion Spotlight goes to……: @StefanUE 👏  There is no doubt you have seen Stefan around our space collaborating and sharing his insights all over the place last month. He is the Head of Service Delivery at Underground Ecom. Underground Ecom is an elite Klaviyo partner providing full service email marketing and related subchannel management. Stefan has been working with Klaviyo since J

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bluesnapper
Partner
Julia.LiMarzi
Klaviyo Employee
Julia.LiMarziKlaviyo Employee
posted in Product Updates & Announcements
Let’s Get Certified! Announcing the Klaviyo Product Certification

Hey Klaviyo Community!I’m Julia from the Academy Team, and I’m thrilled to announce the launch of the Klaviyo Product Certification! What Is the Product Certification?It’s a free series of courses designed to give you all the tools you need to be successful with Klaviyo. You'll learn best practices from Klaviyo experts, tips and tricks for using Klaviyo, and how you can stand out from the pack with targeted messages that deliver a personalized experience for each of your fans. By the end, you’ll be confident that you can use Klaviyo to achieve your business goals. After taking a brief exam, you’ll earn your official certificate. Share your certificate on LinkedIn or add it to your resume to show off your expertise!  Why Get Certified? Becoming certified is a great way to level up your skills, and prove that you know how to successfully use Klaviyo to grow your brand. It also validates your expertise by showing peers, colleagues, and hiring managers that you know the ins and outs of Kla

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ebusiness pros
Partner - Gold
Sandra Q
Klaviyo Employee
Sandra QKlaviyo Employee
published in Product Updates & Announcements
How to set up a dedicated sending domain.

Hi there,If you are looking to understand how to set up a dedicated sending domain, look no further!Along with our great guide from the help center: How to set up a dedicated sending domainWe have recorded a video just for you! 1. To start with login to your Klaviyo account and go to Accounts > Settings > Domain & SettingsYou will then click on ‘ Get started’ and follow the instructions shown in the video below: https://app.gong.io/embedded-call?call-id=8523716606823804472&from=191&to=221 2. You will then  need to update your DNS Records in your Site Provider. Here is an example of someone doing this in their site provider (this example is GoDaddy, here is a list of other providers and instructions on how to update)https://app.gong.io/embedded-call?call-id=8523716606823804472&from=1509&to=17403. You will then need to head back to your Klaviyo account to Verify Records4. Finally, when you are ready you can Apply the Domain, then start sending to your engaged au

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R
Active Contributor II
Taylor Tarpley
Community Manager
Taylor TarpleyCommunity Manager
published in Product Updates & Announcements
Champion of the month: Joe Hsieh

Hi Community!  Our Champions are an integral part of our Community and make it the inclusive and educational platform it is today. They provide constant commitment to helping their peers, sharing their strategies as industry leaders, and creating inspirational content to help our users learn and grow together! I’m happy to recognize this long standing Klaviyo advocate, who has regularly come to the aid of all Community members. Whether you have just joined or are a long standing member of the Community, sooner or later you have run into an engaging comment or best answer by this Champion. While I’m sure this comes as no surprise at all, our next Champion of the month is: 🎉 @retention (Joe Hsieh) 🎉   Joe is the Founder and Chief Marketer of his agency Retention Commerce, which he created over 7 years ago. He was first introduced to Klaviyo from his first ever Shopify client and has been a long-time user ever since. When asked what the Community means to Joe, he shared:“The Klaviyo Com

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s0lid
Active Contributor III
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