Is it possible to manually or dynamically create a “utm_campaign” value that does NOT include the “campaign name” or “subject line”? Can it just be a unique campaign ID number or the like?
customizing the utm_campaign value WITHOUT "campaign name"
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Best answer by stephen.trumble
Hey
For clarification, all three of the Dynamic Values for UTM tracking are required to work with Google Analytics. For utm_campaign, it can be your business name, the platform you are using or the actual campaign ID which you can find in the URL of the campaign you are tracking.
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It is up to you and your long term strategy what identifiers for each of the three dynamic values you want to use to track with UTM parameters.
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