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Event based Flows just possible with a Account?

  • May 1, 2023
  • 1 reply
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Hello all

 

I am in the process of setting up some processes, such as an abandoned cart, etc. and I was wondering if this only works if the customer has an account in your store and is logged in?

 

Thanks for all answers!

Best answer by Lanresdev

Hello! Klaviyo's abandoned cart email functionality can work for both logged-in and guest customers.

For logged-in customers, Klaviyo can automatically track their abandoned cart behavior and send them an email reminder to complete their purchase.

For guest customers, Klaviyo can use browser cookies to track their abandoned carts and send them an email reminder to complete their purchase. However, in order for this to work, the customer needs to provide their email address during the checkout process.

So, it is not necessary for customers to have an account or be logged in for Klaviyo's abandoned cart functionality to work.

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  • Problem Solver III
  • 29 replies
  • Answer
  • May 1, 2023

Hello! Klaviyo's abandoned cart email functionality can work for both logged-in and guest customers.

For logged-in customers, Klaviyo can automatically track their abandoned cart behavior and send them an email reminder to complete their purchase.

For guest customers, Klaviyo can use browser cookies to track their abandoned carts and send them an email reminder to complete their purchase. However, in order for this to work, the customer needs to provide their email address during the checkout process.

So, it is not necessary for customers to have an account or be logged in for Klaviyo's abandoned cart functionality to work.