Newsletter sign up form submits different to pulled list

Hi @whitedaisyuk!

Here's why you might see a difference between Klaviyo form submissions and your newsletter list:

• Duplicate Signups: Klaviyo prevents duplicate email addresses from being added to the same list. So, someone submitting multiple times would only count once.

Solution:

1. Track Submissions: Since Klaviyo blocks duplicates, you likely have 43 unique signups. Klaviyo doesn't offer a way to directly pull a list of all form submissions.

2. Klaviyo Segments: Consider creating a segment in Klaviyo based on the form signup date (within the past week) to identify those who signed up recently.

3. Reasons for Non-Inclusion:

   • Unsubscribes: Check if any signups unsubscribed before being added to the list.
   • Double Opt-in: Confirm you don't have double opt-in enabled, which requires users to confirm their email address before being added.(it's most probably this)