I’ve found it to be difficult to allow my subscribers to update their email frequency preferences, rather than opt out because its a heavy lift on our end rather than something that happens automatically from Klaviyo. I’d be nice for preferences to happen automatically rather than having to create segments and ‘exclude’ them from every campaign and flow created.
An amazing feature would be automatic email frequency preferences - essentially how its currently done with unsubscribes, when a profile chooses to unsubscribe from emails then Klaviyo automatically suppresses that profile - it would be great if theres an option to allow profiles to choose getting weekly, bi weekly, or monthly emails instead and Klaviyo would essentially 'suppress' them for that given time and then make them active again once that time period is up automatically.