Hi everybody!
When Klaviyo suppresses a profile, what happens to this profile if they buy something on our e-commerce in the future? Will this profile become active again? Or will it never be active?
Hi everybody!
When Klaviyo suppresses a profile, what happens to this profile if they buy something on our e-commerce in the future? Will this profile become active again? Or will it never be active?
Best answer by alex.hong
Hi there
Thanks for posting and great question.
For contacts who have previously been suppressed due to unsubscribing and decide to opt back in and become and active profile again, they would need to resubscribe through a Klaviyo form or a third party form utilizing Klaviyo’s List V2 endpoint. Resubscribing through a Klaviyo form or a third party form hitting this specific API endpoint would automatically cause the contact to become an active profile and removed from the suppression list.
This is further described in more details in the When Someone Unsubscribes and Re-Subscribes subsection of the Guide to Unsubscribes in Klaviyo Help Center article.
Hope that helped!
Alex
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