Segment or filter against "First Page" property

  • 16 April 2022
  • 2 replies

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  • New Participant
  • 4 replies

One of the properties Klaviyo stores for a user profile is the first URL the user visited as “First Page.” What’s strange, however, is we cannot filter by this property or create segments that lookup this property. 


Anyone know why? Seems like a missing feature. 


Best answer by cfen 18 April 2022, 17:28

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Appreciate your response, @Dov. We are trying to tie the “First Page” attribute into our abandoned cart flow, so the other ideas you mentioned don’t quote fit. I guess we’ll consider this a dead end.

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Hi @cfen,

Thanks for sharing this question with us.

Unfortunately we’re not able to segment off of “First Page” directly. However, there are a few alternatives. For one, you can add a snippet of code to track Viewed Page and segment your audience based on this metric.

Alternatively, you can customize the signup source of your forms, (for legacy forms) so you can know where these users are coming from. Similarly, if you’re using our “regular” sign-up forms you can achieve this by submitting a hidden field using the form’s submit button. We have a great guide on how to achieve that here. In short, you would click on the CTA button of your form and add a net-new “hidden field” for URL (screenshot below for reference).

I hope that’s helpful and thanks for being a member of our community.