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Lists, Segments, and Profiles

Learn about the profiles in your account as well as how to create lists and segments.

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  • 4,464 Replies
Dov
Dov
solved this question

Facebook lead gen: adding emails to main list

Hi @KrisDaria,Thanks for sharing this question with us and welcome to the community! We’re so glad you’re here.Yes, this is completely possi...
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Dov
Dov
solved this question

Tips on back-populate with imported lists

Hi @Wanderist,Thanks for sharing this with us. Welcome to Klaviyo - we’re thrilled to have you on board with us!The answer here is yes! If y...
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Dov
Dov
solved this question

Self-Segment Poll

Hi @kbb,Thanks for sharing this question with us. And thank you @SeanMcC, for your ideas here. Hi The first thought I have here is how have...
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1556 Topics
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JenniferguerraNew Member
asked in Lists, Segments, and Profiles
Sale buyers segment

Hi, we’re trying to create a segment of people who only buy during sales, is there any way to do it that is not selecting the dates of the sale? We’ve had a lot of sales during the year 

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20 hours ago
Chris Milham
Partner
Chris MilhamPartner
asked in Lists, Segments, and Profiles
Can the number of items shown on the Lists & Segments page be changed?

Wondering if there’s some way to change the default number of items shown on the Lists & Segments page? Currently it’s stuck at 10.I have a lot of segments (and presently also a lot of lists while I’m tidying up the account I’m working on).I’m *constantly* having to click “Next” or “Page X”.There’s no indication of how many pages there are. And no links to jump to a specific page. It’s not the best UX I’m having here!I’m aware of the search, but that’s not always practical (e.g., I can’t always remember the segment names!). Having a full picture of the lists and/or segments in the account makes cut & paste and screenshots easier to do, which is helpful for my records and sometimes for reporting.And this is somewhat frustrating when I have a monitor in profile orientation, and could easily see all items on the screen at once, but only 10 items can be shown at a time.I’ve looked through the help, and searched here, but can’t find anything about whether it’s possible to change the

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Chris Milham
Partner
1 day ago
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Contributor I
LNLContributor I
asked in Lists, Segments, and Profiles
Best way to identify inactive profiles for list cleaning suppression?

Hi guys,We recently migrated to Klaviyo and been trying to do a list cleaning from the old database, the account is already linked and integrated with Shopify. Is there a best way to identify profiles for suppression?I am trying to create a segment with the below conditions for suppression: May I know if its OK? Thank you for the advice!

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Contributor I
1 day ago
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Contributor I
tiva255Contributor I
asked in Lists, Segments, and Profiles
How to make a segment of customers who have purchased a specific product

I’m trying to create a segment of customers (Shopify) who have purchased specific products, but I’m not seeing how to set this up using Product IDs. In the “what someone has (or has not) done” I have “ordered product” but for the value-equals I can only enter that as the number of products ordered, not the product ID. Is there some other way to set up a segment using Product IDs?   

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Contributor I
2 days ago
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Contributor I
dberonio22Contributor I
asked in Lists, Segments, and Profiles
Segment Issue

Hi everyone, I created two segments based on 30-day engagement, but I noticed something odd. One of the segments labeled “30 days engaged” has 2 subscribers, which I had built in the first week of Oct, whilst the other I built using the same criteria last week has 0 subscribers. Can someone please help me understand why there might be a difference between the two. Thank you so mcuh!   

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Contributor I
2 days ago
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Contributor I
CraftCowsWholesaleContributor I
asked in Lists, Segments, and Profiles
Get Segment profiles via API amount does not match those listed in Klaviyo..

Hello everyone,I am using the Klaviyo API to tie into our ERS/Work Management System and while using Get Segment Profiles ( https://developers.klaviyo.com/en/reference/get_segment_profiles )  we page through the results 100 at a time (max) using cursor to offset our position on each call until complete.This all works fine except we are receiving 4.6k profiles out of the Segment but on klaviyo itself via lists and segments we should have about 5.4k profiles to pull. Given you cannot duplicate an email address and taking into account suppressed profiles the amounts still do not match.I have went through grabbing the segment profiles manually page by page to check and we still end up with the same shortfall amount where the last page does not provide a further cursor position thus is complete.Am I missing something or are others having the same issue?

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Contributor I
3 days ago
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Active Contributor IV
GV123
asked in Lists, Segments, and Profiles
Optimizing Sunset Segmentation for a Highly Seasonal Clothing Brand: How to Retain Potential Buyers?

I'm working on setting up a sunset segment for a clothing brand that sells mainly jumpers.The brand is highly seasonal, with engagement peaking around winter and dropping off significantly during summer.It's been tricky to set the timing for the sunset segment because engagement naturally falls off in summer, but I don't want to remove profiles that could still convert when winter rolls around again.Does anyone have suggestions for setting up a sunset segment that accurately cleans out truly inactive profiles without removing those who may still be potential buyers in future seasons?Are there any workarounds or combined tactics you recommend to ensure the best results?

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Active Contributor IV
4 days ago
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Contributor I
Clara CerveraContributor I
asked in Lists, Segments, and Profiles
Merging invalid emails with their first profile

Hello! We’ve noticed recently that we have a lot of emails that are invalid due to, mostly, misspelling. I’ve checked aprox 10 profiles and 8 out of them had already a valid account. I have already merged them (https://help.klaviyo.com/hc/en-us/articles/115005073847-How-to-delete-merge-and-export-a-profile#merge-2-profiles3), but i don’t want to do this manually with +200 profiles.  I also know that enabling the double opt-in will reduce the number of invalid emails, but since the A/B testing showed up that a larger percentage of the subscribes uses the coupon when we show it on the form, this does not matter.  So I have two questions: For the first one i want to confirm why the form (currently set to not appear to already existing klaviyo profiles) actually does appear to people that have a profile. Is this because they are using a different platform (like if they registered on their work computer and are now checking the website from their phone)? And the second and important one: Is

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Contributor I
4 days ago
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Contributor I
SipsContributor I
asked in Lists, Segments, and Profiles
Sending form data to list in klaviyo using Gravity forms webhook add on

Trying to send form data from my website to a list on klaviyo using a webhook. The form I am using is gravity forms and the gravity forms webhook add on. Please help.

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Contributor I
7 days ago
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TinuitiUserNew Member
asked in Lists, Segments, and Profiles
Load profile attributes on secondary hosted page

I am currently using {% unsubscribe_link %} to access my custom hosted page which has dynamic code to display the appropriate language set on a users profile which is working as expected. The language should also carry over to the confirmation page which is also working. To do this i am using the code snippet provided in some documentation from klaviyo <input type="hidden" name="$unsubscribed_url" value="/p/unsubscribe_confirm_multi_language" />.  We have a secondary button on the unsub page that should link to the preference page that should also carry over the language attribute and then populate a profiles info like email, firstname etc. Ive used {% manage_preferences_link %}  which directs to page not found. Ive also tried the full url href="/p/preferences_multi_language?a={{request.GET.a}}" and href="/p/preferences_multi_language but anything profile related seems to drop off. I saw this post but wasnt sure if my situation was different since i am linking from email to unsub

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8 days ago
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Contributor I
melissavContributor I
posted in Lists, Segments, and Profiles
Feature Request - Clicked URL "starting with" or "containing"

I would love to see the Clicked URL metric enhanced to include “starts with” and/or “contains” instead of only ‘equals’This would great improve the usefulness of this metric giving more flexibility for using it to create segments

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Contributor I
8 days ago
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Contributor I
phil_h90Contributor I
asked in Lists, Segments, and Profiles
How to make sure each recipient in my list is sent an email in the flow even if they didn't open the previous one?

Hi all!I have a very simple flow structure whereby i am sending out regular emails throughout a buying window of 2-3 weeks.Is it possible to make sure all of my list gets every email that i send? (I have noticed that in the flow, emails are only sent if the profile has opened the previous one!)Any help much appreciated!!!Phil

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Contributor I
9 days ago
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Active Contributor I
Pamela-MJActive Contributor I
asked in Lists, Segments, and Profiles
Email profile counts vs. Subscriber Count vs. Legally Emailable Contacts help

Hi Klaviyo Community,I have a question regarding the discrepancy between my account’s Profile Count and the numbers for Active Subscribers and Legally Emailable Contacts.Currently, my Email Profile Count stands at 20,570. However, my Email Subscribers (as seen on the Subscriber Growth page) show only 5,393. When I created a segment for 'Legally Emailable Contacts'—those eligible to receive email marketing—the count was 20,569.I'm trying to understand what could be causing this significant difference. Specifically, what is the correct number of email profiles I can send emails to?For context, my account is linked to my Magento eCommerce store.I appreciate any insights the community can provide! Thank you!  Sharing some screenshots below: Email Profile counts: 20,570 Email Subscribers: 5,393 ‘Legally Emailable Contacts’ segment 20,569. Anyway, hope someone from the community can enlighten me! Thank you

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Active Contributor I
9 days ago
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Contributor I
lefmathildeContributor I
asked in Lists, Segments, and Profiles
E-mail advent calendar opt-out

Hi!This year for Christmas, I want to do an advent calendar where subscribers will receive an e-mail every day of December about that day’s prize that can be won.Ideally, I’d like for it to be possible for subscribers to opt out of this advent calendar, but still be subscribed to the “regular” e-mail marketing. I’m thinking the way to do it is to first have an advent calendar segment or list, but I am unsure of how I could make it possible for the subscribers themselves to remove/exclude themselves from that list without unsubscribing completely.Any suggestions?

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Contributor I
9 days ago
Adam Ragsdale
Partner
Adam RagsdaleChampion & Partner
asked in Lists, Segments, and Profiles
Email Verification/Validation Software?

Hello Klaviyo Community!  Does anyone have experience and/or feedback you can share on email verification solutions? For brands that are still using single opt-in, I need a solution to clean and remove typos, spam traps and other risky addresses.  I’ve used Neverbounce in the past, but I know there are several options such as Zerobounce, Kickbox, Debounce, etc. Can you please share any experience and/or recommendations for the best solution?  Thanks in advance! Adam

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Adam Ragsdale
Partner
10 days ago
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Contributor I
GemsWeddingSuppliesContributor I
asked in Lists, Segments, and Profiles
Removing marketplace customers from Thank you flow

I am setting up a thank you flow.I am wanting this to just go to website customers, and not customers from marketplaces, eg amazon, ebay where their orders are coming through to our site for processing.Would this work correctly to remove them, profile filter : started checkout in the last 2 days. That time would be ok for pulling all direct sales?  

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Contributor I
11 days ago
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Contributor I
GemsWeddingSuppliesContributor I
asked in Lists, Segments, and Profiles
Removing marketplace customers from Klaviyo

We have a lot of marketplace customers that have their orders come through to our website dashboard. From what I can see, there is no way I can get klaviyo to not import those customers, and just stick with direct website customers.Alternatively I believe the only way to work this, is if I make a segment and suppress them?? My website is with bigcommerce. Would this segment cover all marketplace customers?  If someone can give me a better set of rules to set up a segment to remove these marketplace customers it would be much appreciated.From what I have tried, it seems that I need to keep periodically clicking to suppress them, as they don't seem to get automatically suppressed as they join this segment. Thanks

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Contributor I
11 days ago
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Contributor I
odanContributor I
asked in Lists, Segments, and Profiles
New collections not showing up in segment

Hey!We have a 2022 collection launch today and I am wanting to create both a new segment for those who order our 2022 products, AND have a specified abandoned cart/ post purchase flow for those ordering these products. SO my thoughts were to create a new collection and add the relevant products, both in Klaviyo and Shopify. And the collection shows under catalogs in Klaviyo and products in Shopify. So my collection is ready and okay.However, when trying to segment based on ordering products where collections equals …. my newly created collection doesn't show up? So I can't segment..  Is there something I need to do? I created the collection early this morning so it has been many hours since it was created if that matters..

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Contributor I
14 days ago
KrisDaria
Partner - Silver
KrisDariaPartner - Silver
asked in Lists, Segments, and Profiles
Facebook lead gen: adding emails to main list

I have a client who is in Canada and segments their list based on a Profile property Language = en or Language = fr. If we use Facebook lead gen ads to synch new emails to their main Newsletter list, is there a way for us to capture data from facebook Facebook to automatically add with the Language property setting based on the ad or form used to capture the lead?

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KrisDaria
Partner - Silver
14 days ago
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Contributor I
kbbContributor I
asked in Lists, Segments, and Profiles
Self-Segment Poll

Hi all! Very new to Klaviyo, trying to set up my first Welcome Sequence for my Newsletter.This is what I would like to happen… I need to understand if this is possible. In the second email of my sequence, I would like the reader to be able to self-segment via a poll “I’m interested in X” / “I’m interested in Y.”  I would like Klaviyo to use this data to sort those email addresses who answered into segments “X” and “Y” Then, I’d like a follow-up email to be sent two days later to those who did not answer the poll giving them a second opportunity to self-segment.Am I dreaming? Or is this doable?  Thank you!

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Contributor I
14 days ago
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Contributor I
WanderistContributor I
asked in Lists, Segments, and Profiles
Tips on back-populate with imported lists

Hi there! I am new to Klaviyo and have been working on a welcome series for my customers. This is the very early stages and I am still learning a lot.I imported emails from Shopify and I want the emails to be included in my welcome series. Does back-populate also include the imported list for a welcome series? I haven’t been able to find a direct answer to my question and I want to be sure things will flow properly once it’s finished.Thank you for your help! 

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Contributor I
14 days ago
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Active Contributor III
cbzhuActive Contributor III
asked in Lists, Segments, and Profiles
How Do I Create a Segment for Embed Forms

Hi All - I would like to create a segment that gathers anyone who submitted their email through our embed form “wellness guide - natural energy”. How can I create this segment? I would like to add people to it even if we already have their email. Basically, anyone who fills out this email form will receive an email from us that contains a guide they wanted to access to (which is why they submitted their email).I don’t think we can use $source because if we already have their email, their $source may not be the ‘wellness guide - natural energy’ embed form. Looking for other ideas.  Thank you!  

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Active Contributor III
14 days ago
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FloMeNew Member
asked in Lists, Segments, and Profiles
BIrthdate Flow

We are looking for a solution to build the following process: Customer signs up on our website and enter optionally their birthdate if customers did not enter their birthdate there, they will receive an email 15 days later with the reminder to fill birthdate send a campaign to all existing profiles that did not fill their birthdate yet with the link to the update profile pageTo create a segment, we are not able to filter between birthdate is set or not - any idea how to handle this?

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15 days ago
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Contributor II
foundationjoshContributor II
asked in Lists, Segments, and Profiles
Feature Request: Send to a percentage of a list or segment

We typically send to a smaller engaged list (opened or clicked in the last 90 days), and every so often we’ll open that up to last 365 – pretty standard. What if instead you could include the 365 segment on every campaign, but choose to send to a random sample of say 5%?This would also be extremely helpful for re-engagement. We’ve inherited client accounts that have large segments of people that are worth trying to re-engage, and we end up making a large number of batches – take a random sample of 1000, exclude the main segment to exclude that sample, repeat like 20 times. It would be so much easier if we could just create the segment we want to try to engage, then include that segment on every campaign for a few months, sending to 5% or so every time.I’m also curious if anyone has better ways of achieving these things than the methods I described?

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Contributor II
16 days ago
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Contributor I
Amanda_KiwiContributor I
asked in Lists, Segments, and Profiles
Discount code use to create segment

We have a series of discount codes in Shopify that are used by a specific group of customers. I want to create a segment that adds anyone who’s used any of these discount codes. However, when I look at the ways of adding people to a segment, I don’t see “use of a discount code” as an option.Has anyone had experience with this and what did you do to get the discount code users into your segment?Thanks! 

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Contributor I
16 days ago
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