How to run a SMS-Exclusive Giveaway?

  • 6 April 2023
  • 1 reply

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Does anyone have experience running an exclusive SMS Giveaway?

I am looking to run a giveaway with our SMS list only and have them reply with a keyword that would enter them into the giveaway, but I am having trouble setting up the backend for this to work seamlessly!

Some issues I’m finding:

1) I cannot find a way to work around the “When no keyword is recognized” trigger. I don’t see a way to add a new keyword auto-response nor a way for a “quick response” to satisfy not activating the “when no keyword is recognized” trigger.

2) I was looking to create a segment that equals A- is consented to receive SMS AND  B- “sent SMS” = [giveaway keyword] so I could see a list of people who respond with the keyword (and therefore choose a random sample to pick a winner), but I am seeing now that “sent SMS” only equals subscribe keywords and that won’t work either! (I don’t want to send them in a sign-up flow).

3) I also entertained setting up a flow, but again run into that I can’t seem to solve how to use a giveaway keyword as a trigger for events I want to happen (put into a segment and have a specific response or non-response).


Thank you in advance for all your insight, y’all!




Best answer by Taylor Tarpley 7 April 2023, 17:20

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Hi @samanthalsiegel


Welcome to the Community, happy to help setup your SMS giveaway! 


Have you considered using a SMS keyword to add those who send the keyword to be added to a specific list for the giveaway? This documentation can walk you through it  and then you choose a random sample winner from those on the SMS giveaway list! 


Thanks for participating in the Community!