Hello Klaviyo Community!
I have been working in the email industry for a long time and I have learned a lot from working at different agencies, working with a lot of different clients, and from other Klaviyo users in this community.
One of the most common email flows a brand can set up is their welcome series, and in my opinion, one of the most essential email series any business can help to deliver value immediately to new subscribers while educating them on your business.
Over the years, I have developed a process for helping brands build out their welcome series, but I know there are other strategies or tactics you all are using to craft your own.
If you had to share one best practice or recommendation for creating a welcome series, what would it be?!
Anyone is welcome to share, but I’d love to hear from the other Klaviyo Champions 👉