My name is Peter Johnson from Orchids In Print.
My business is based around my hobby of growing orchids. Over the years I have built a library of photos of orchids that I have bloomed, so I decided that we could create an e-commerce business by adding the orchid images with their names to products and offer them for sale.
They are aimed at people who love and enjoy orchids.
I have used other quality email marketing systems, however, I am finding the fact that Klaviyo has been developed purposely for e-commerce an absolute bonus.
I look forward to working in this community.
One thing I would like to know is, are there store owners who’s target market is 35yrs to 65+yrs?
Hope you are al having a great week,
Thank you Sean,
That is an interesting idea. I am going to look into that. Do you find that the older age groups do put in that sort of information?
Thank you Sean. We do see signups from our website forms. I am trialing lead adds, targeting a 35 to 50 demographic, to see how it goes. I have other plans to sell and promote the products outside of the internet. I am working on the basis, that over the years as the younger generations get older and become interested, purchasing on from e-commerce will be second nature, irrespective what age they are.
You would be suprised as to just how likely the silver surfers will be to buy online..
Good Luck with the business on and off line..