Shopify Tags

  • 1 November 2022
  • 2 replies

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We currently have so many variations of the same labeled tag, which is causing our Flow automation to fail to grab everyone we wish to receive those emails. Is there a way to manage your Shopify tags from Klaviyo? We want to consolidate and clean up these values, but I cannot find a place to do so in Klaviyo or Shopify.


Best answer by Brian Turcotte 2 November 2022, 23:36

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Hi @lynsey_crew and welcome back to the Community!


The following Community thread answered by my colleague explains an important distinction between the different types of Shopify tags that are utilized by Klaviyo:


I’d recommend reviewing that thread in order to better understand why some tags may behave differently, and then additionally our Help Center Article on Shopify tag filtering:

How to use Shopify tags to filter customers


While you can use Klaviyo to segment and filter customers with Shopify tags, the actual Shopify tag creation and management is performed in Shopify. I did find this Shopify Help Center Article on the topic, but any further investigation on that side would have to go through Shopify support:


I hope this helps, and thanks for using the Community!





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Brian, thank you so much for providing these suggestions! I appreciate your help!