Topics started by posterprintshop

1 Topic

posterprintshopContributor I

posted in Campaigns and Flows

Massive Traffic Spike to Website When Sending Email Campaigns

Every time we send an email campaign to our Klaviyo list(s), we immediately see a giant spike in traffic to our website. We have several tools that all show spikes and log what they are reporting as visitors and sessions, perfectly coinciding with the campaign being sent from Klaviyo.Google Analytics GA4, GoSquared (showing real time traffic spikes into the thousands per second while the blast is being sent), Lucky Orange and Hotjar (session recording tools) will all show these spikes.These traffic spikes are screwing up our analytics in multiple ways: (a) showing a lot more traffic on a day that we send an email blast that isnt’ ‘real’ traffic, (b) using up valuable session counts that we’re charged for from tools like Lucky Orange and LogRocket, etc.It’s obvious something in the email campaign (a URL) is being hit or checked by something (or thousands of somethings) as the email is sending. We have various links to our site in the email campaign.We read a generic article about UTM

1 month ago

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