Does a customer have to be logged into shopify plus account for web tracking, if we already have their email?
We have numerous customers that are in our Shopify Store (with an email address) that do not have “accounts”. According to the Guide to Web Tracking, there are only 3 ways we can track someones behaviors:
- If someone has, at some point, clicked through a Klaviyo email to your website
- If someone has, at some point, subscribed/opted-in through a Klaviyo form
- If someone has, at some point, logged into your site and you have identify tracking installed
Does it really mean that they have to be “logged in” to an account, or are we able to still webtrack as long as we have information on them in Shopify?
Best answer by DovView original