Anyone Use Warranty Registration as step in Post purchase flow? Although customers are entitle to a certain level of warranty many retailers include a pre paid post card and ask customer to fill in some details and pop in post. The ecommerce version would be a ‘Register your Warranty’ email sent after 4 weeks. An embedded Klaviyo should do the trick to acquite extra profile .
I look forward to your thoughts.
Sean
+58
Hi
Thanks for sharing your thoughts here and I look forward to hearing what other Community members think as well.
In terms of order of operations and where this would go in your customer’s journey, would you see this as an additional form that is sent? Would this just be attached to the current user’s profile as a property? If it were to just be an email sent, using a time delay could be the way to send an email out to collect more info using a form within the email.
It could be as part of post purchase flow or a separate warranty flow.
Timing might be best left to 3 months after sale when when a new sale may be more likely?
The main issue I am finding is how to send customer to a preferences page other that the standard that we use for regular updates. I note that you can have different preference pages though only one per list. I dont wish to have to split these customers into different lists for the purpose of serving a different update form for the warranty registration. I hope I am making some sense ;)
+58
I would suggest looking to set up a post-purchase flow then and send an embedded form with an email to collect this information. Does that work?
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