Cart abandonment VS Checkout abandonment - FILTERS

  • 17 November 2023
  • 1 reply
  • 102 views

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Hello.

I am trying to create 2 flows:

 

  1. cart abandonment (for those who added to cart, without reaching the checkout)
  2. checkout abandonment (for those that reached checkout and abandoned it before purchase)

While I read several topics on the setup,  I am still slightly confused with the filter logic.

I am using the following filter setup for both of the flows: the cart abandonment flow and the checkout abandonment flow. 

In both cases, I would like to achieve that the users recieve all abandoned products within 1 email and not 1 email sent for each product separately.

Is the bellow filter setup correct for both flows? I am asking because I read that a for the cart abandonment flow, it is enough to include only 2 filters: placed order zero times since starting this flow and started checkout zero times since starting this flow.

I appreciate your help with this.
 


 


1 reply

Badge +3

Just to elaborate slightly further (incase i wrote it unclear).

What would be the difference in the following filter scenarios:

Abandoned cart flow

scenario 1
placed order 0 times since starting this flow
AND

started checkout 0 times since starting this flow
AND

added to cart 0 times since starting this flow


scenario 2
placed order 0 times since starting this flow
AND

started checkout 0 times since starting this flow

 

Abandoned checkout flow
 

scenario 1
placed order 0 times since starting this flow
AND

started checkout 0 times since starting this flow
AND

added to cart 0 times since starting this flow


scenario 2
placed order 0 times since starting this flow
AND

started checkout 0 times since starting this flow

Appreciate your insights

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