How do I target browse abandonment users based on a specific product type or category they viewed?
For example - if someone viewed a t-shirt from the men’s category, how can I send then an email with reviews about t-shirts.
Similarly, if someone viewed a top. from the women's category, how can I send then an email with reviews about tops.
Instead of using the standard flow, how can I create a more personalised touch to it?
Please let me know your suggestions.