How do you dynamically display content in emails for non-customers only

Hi @DWant!
 

The first step would be to drag in whatever block you want to dynamically display, and navigate to the Display options tab of the block. For example, here are the steps for an image block:

1. Create a campaign or flow message
2. Add an image block
3. Upload the image to the block
4. Click Display Options from the image block’s customization menu
5. Click Create Logic
6. Add the desired conditional logic
7. Click Save Changes 
8. Click Done on the block 

As for the specific logic you’d implement in the Show/Hide Logic section, here’s another Community thread that explains exactly how to accomplish this, using a flow to tag profiles with a property when they’ve purchased something:

I hope this helps, and thanks for using the Community!
- Brian

Hi @lilia!

The add past profiles functionality only works with metric-triggered flows that have a time delay after the trigger. The add past profiles will then only reach back as far as that time delay in the flow to pull users in. Anyone that falls outside (older) of that time delay will not be pulled in:

• Understanding how adding past profiles works in Klaviyo

In other words, it’s not practical to use this flow to tag previous customers with the property. There is another way, however.

Simply create a segment containing anyone that placed an order before your tagging flow went live. Say it went live (and began tagging new ordering customers) on June 25, 2023. Your segment conditions would then look like this:

Now, you can either export the segment into a .CSV, add the property to all the profiles, and re-upload the .CSV. This will update all of the profiles that made a purchase before the flow went live, and the flow will add it to anyone that does in the future. Here are the instructions for the export > add profile properties > import process:

• Add custom properties to a profile (.CSV)

I hope this helps, and thanks for using the Community!

- Brian