Hi you sweet humans!
I have a fair amount of people who have made repeat purchases with my apparel brand.
I was thinking of implementing a loyalty programme but those aren’t cheap and then it’s just another tool I need to manage.
I was wondering if this would be a smart idea.
- Create a flow that only sends to qualifying customers (I’m not sure this is possible or what filters to use but they’d need to spend over a certain amount).
- The flow will let them know that they’re now part of our VIP program which gets them certain benefits.
- Send out a monthly or quarterly campaign with VIP deals.
I could build out a pre-VIP flow that lets them know they’re a certain amount away from becoming a VIP.
Has anyone does this, do you have any tips or guidelines for me to create these type of flows?
My store is on Shopify.
Looking forward to getting any help.
Best answer by Spark Bridge Digital LLC
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