Hi, I can't figure out what is best practice in this case: We have a
- Shopify website that needs all standard emails like abandoned cart etc
- A newsletter signup on that Shopify site, triggering a welcome-series.
- An external landing-page hosted on Unbounce that triggers a waitlist-email.
- A lead-form on Facebook that also should trigger the waitlist-email.
If I sign everyone up to the main newsletter list, then I need to exclude the landing-page and Facebook subscribers from the welcome-series (as well as any other potential future sources).
Should I then trigger the welcome-series not by joining the newsletter list, but by filling in a form?
Or should I create a new list for the waitlist that holds Facebook and landing-page subscribers and sends the waitlist-email when someone joins that list?
Or should I create a segment "waitlist" and exclude that segment from the welcome series?
Thanks for any advice
Dirk