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Using a Custom field via Zapier for personalization

  • 5 December 2021
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Hi all - We’ve linked our internal customer database with klaviyo via Zapier and want to pull a custom username field into our emails, but we’re not seeing the option to do so.

 

The Test email shows that the integration works:

But the option doesn’t display on the drop down:

 

 

Any help on how to connect the two would be much appreciated. Thanks!

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Best answer by David To 6 December 2021, 16:13

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Hello @stanwithme,

Great question!

Since it seems like you are trying to insert a custom profile property within your email, you’ll want to use the “Any other Property” option. The personalization dropdown menu will only show a list of default Klaviyo profile properties you are can insert into your emails. When trying to insert a custom profile property, selecting the “Any other property” option will input the base “lookup” filter required to reference the custom profile property of {{ person|lookup:myProperty|default:'' }}. You can then reformat this base snippet in order to reference your desired custom property to further personalize your email. 

You can learn more about using custom profile properties within your email from the following Help Center articles:

 

I hope this helps!

David

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