Why do my flows are getting 0 click through rates

  • 21 September 2022
  • 2 replies

Userlevel 2
Badge +5

Basically I did all the emails in this abandoned cart flow in September 6.


But for some reason the in the last 20 days these flows didn’t generate any sales and when I looked at it, I found that the emails are getting 0 click through rates.


I have attached the first email in the flow and you can see that the placed order rate says it is 3.7%.


But how come the placed order rate is 3.7% when the email didn’t get any clicks.


Can someone explain this to me?

PS. Yes, the CTA links are correct


Best answer by Taylor Tarpley 21 September 2022, 22:35

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2 replies

Userlevel 6
Badge +31

Hey there,

Depending on your settings, a person can open that email and still get credit for a sale without clicking. You can review your attribution settings here down on the ‘Tracking Settings’ area.

In most cases, it is defaulted to Opens counting as credit for moving a sale along. 

Userlevel 7
Badge +60

Hi @nambirajanks


Thanks for sharing your question with us! 


@Spark Bridge Digital LLC made a great point here! 


Additionally, I would check out our helpful documentation on how to increase click rates as well as our how to troubleshoot decreasing KPIs, and Help Center section on Analytics for more learning!


Thanks for participating in the Community!