I just switched my sign up forms from Mailchimp to Klaviyo last week and I’ve already gotten a few sign ups.
I guess I should have thought through this strategy before Black Friday but I happened to see something about it being a good idea to “Warm Up” your list when you switch where your emails are coming from.
Do I have time to do that before Black Friday? Am I asking for trouble starting my very first campaigns as big BFCM promotions?
I thought about sending my promotions via Mailchimp and ease into Klaviyo, but #1, I was hoping to skip another month of double paying for my newsletters - it’s not a super big deal, but would be nice. Plus, my promotions wouldn’t go to the new sign ups. I suppose I could manually add in Mailchimp.
Appreciate any advice on how to proceed. Thanks!
Best answer by Taylor Tarpley
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