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Analytics and Deliverability

Find answers to your analytics and deliverability questions here.

  • 762 Topics
  • 2,304 Replies
Ashley I.
Rank
Ashley I.
solved this question

Subscribe page (Custom domain)

@robk123five To clarify my comment:​​​​​@David To and @inboxingmaestro are correct in that you would not be able to modify the URL in the st...
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inboxingmaestro
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inboxingmaestro
solved this question

Not seeing revenue results from a campaign

Hey there,2 things you should keep in mind during ESP migration:Ensure migrating not just your customers, but also the blacklisted data (bou...
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inboxingmaestro
Rank
inboxingmaestro
solved this question

Gmail could not verify notice from email

Hi @thepowerofcopy It looks like domain misalignment and authentication related issues.Here’s what Klaviyo recommends:Root domain: mysite.or...
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762 Topics
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Contributor I
Betty FerreiraContributor I
asked in Analytics and Deliverability
Need help with enabling AMP templates for Zaymo integration

I need some help with enabling AMP templates. I have just recently registered with Zaymo and I would like to start using this integration. Thanks in advance for your assistance!

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B
Contributor I
10 hours ago
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Contributor I
Nick BXContributor I
asked in Analytics and Deliverability
Emails stuck in waiting

CONTEXTI am a new Klayvio user, and I’m setting up my first flow. I created a simple list for New Subscribers. Profiles are added to the list via a Zap, which is triggered from a form submission in my webflow site. The zap: Creates/updates a profile, based on the form submission Adds the new user to the New Subscribers list ISSUEWhenever a user enters the list, the email is stuck in “Waiting” I have disabled double-opt in for this list Under Recipient Activity for the flow, I can see that the email is in “Waiting” When hovered over, my options are “Preview” or “Cancel Send” The “Scheduled For” date and time are in the past Time is correct; email never sends   I’m sure there’s something basic I’m doing wrong, any help is appreciated. Thank you!

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kaila.lawrence
Community Manager
11 hours ago
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mdr24New Member
asked in Analytics and Deliverability
Reporting from multiple accounts connected to one portfolio account

Hey, I'm looking for a way or tool to report 9 klaviyo accounts connected to one portfolio account. Unfortunately, the custom reports available in Klaviyo are not sufficient because they do not show the sum of statistics, you have to generate a separate report for the campaign and a separate one for flow and most importantly you can't generate such a report for all our accounts, you have to log in from account to account and generate such a report again. Is there any way to generate a report that will contain information about campaign statistics, flows and the number of subs divided into 9 different klaviyo accounts?

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kaila.lawrence
Community Manager
12 hours ago
JessFosnough
Expert Problem Solver IV
JessFosnoughExpert Problem Solver IV
asked in Analytics and Deliverability
Machine Opens vs Apple MPP opens

A few questions about analytics:1. What is the difference between an apple privacy open and a machine open?2. Is there a circumstance where a machine open could be true, but it’s NOT an apple privacy open?3. If the answer to 2 is yes, is there a way to get a report, or build a segment of subscribers, to see how many opens are machine opens? I have looked, and haven’t seen this metric as an option, even though machine open is part of the metadata connected to opens.I feel as though I have seen a lot more machine opens lately, but I don’t know if it has always been that way and I’m just now noticing, or if it is actually increasing. If I could run a report or build a segment, then I could at least know if my concerns are valid or not.

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Lina
Active Contributor IV
3 days ago
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kpossNew Member
asked in Analytics and Deliverability
Sudden drop in click rate

Hi everyone - has anything changed with tracking click rate either via Klaviyo or Google/Apple that would decrease the rates? I manage multiple clients Klaviyo account and all of them have had drastic reduction in click rate over the last 30 days but we haven’t made any changes to any of the accounts. 

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M
Contributor II
7 days ago
AlexBass880
Contributor I
AlexBass880Contributor I
asked in Analytics and Deliverability
Multiple Groups in Reporting

Hi,I’m looking to create a report for amount of orders in a certain category of product grouped by city.I can group orders by city and by product category but I can’t seems to report on how many users have ordered a certain category grouped by city.

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kaila.lawrence
Community Manager
7 days ago
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Delaney_ChildersNew Member
asked in Analytics and Deliverability
Opens by Device

Where can I see a report for the channel opens by device? Desktop vs mobile vs tablet for the whole channel, not message by message. Is there a dashboard for that? I made a custom report for client family os but it seems like there should be an easier way to view it for the whole channel.

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Contributor I
8 days ago
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Active Contributor II
FemyActive Contributor II
asked in Analytics and Deliverability
Bounce rates - mailbox unavailable

Hi,Since some weeks I'm seeing an increased bounce rate in all of my campaigns, for Gmail. We're sending to multiple countries in Europe. When looking into the “Deliverability report > Bounce details” I see that they're categorized as ‘Mailbox Unavailable'. Do you also experience this and what could we do about this? In addition, In the campaigns for the Netherlands, I'm seeing a high bounce rate for Ziggo,nl, Home.nl, Upcmail.nl, and chello.nl. Anyone else experiences this and ideas on how to deal with those?  Thanks!   

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Omar
Partner - Platinum
10 days ago
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Contributor I
FraserRContributor I
asked in Analytics and Deliverability
Campaign/Flow revenue reporting by POS and Web orders

I’d like to be able to report on and attribute POS and Web orders/revenue to Klaviyo Campaigns and Flows. Currently, the POS and Web orders data relates to total Shopify orders/revenue, but I’d like to segment this by Campaigns and Flows to better understand how each channel performs for each Source. Is this possible? I’ve been going in circles reading about possible solutions but nothing seems to solve this problem.

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kaila.lawrence
Community Manager
11 days ago
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Contributor I
wsdev_tdContributor I
asked in Analytics and Deliverability
Comparing Metrics From Different Campaign Reports

I built two reports in the Custom Reports section. The first is Email Campaign Performance Data By Day and it allows me to select message name, and the the unique sum and total sum of opens and clicks. The second is Email Engagement by Campaign Report and it shows a single line for every campaign with the same metrics (unique sum and total sum of opens and clicks). When I aggregate the unique opens by email campaign name in both reports, the totals do not match. Is this because the Unique count in the By Day report is showing the same person multiple times if they returned on a different day? Whereas the email engagement by campaign report shows the total unique count of people that opened the email? If this is the case, how can I extract the Email Engagement By Campaign Report data via API?

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chloe.strange
Community Manager
13 days ago
shoshana.antunes
Klaviyo Employee
shoshana.antunesKlaviyo Employee
posted in Analytics and Deliverability
How do you clean bounces from your account?

An email bounces when it doesn’t successfully deliver or is rejected from the inbox provider. Klaviyo will automatically suppress profiles that hard bounce, but what about emails that soft bounce?Klaviyo will suppress these profiles automatically after 7 consecutive bounces (with no successful deliveries in between) but if you’re concerned about your deliverability, you may want to consider cleaning these bounces from your list! You can create a segment of profiles who have bounced a certain number of times (i.e. 3x) and suppress that segment of customers before they reach the 7 consecutive bounce rule. To do this, create a segment in your account using the following conditions:You can use the filter icon to filter by Bounce Type and then select Soft when you click into the text box. Note that if you simply segment by Bounced Email, all profiles that bounce (regardless of the Bounce Type) will be pulled into your segment!Once created, export this segment as a CSV, navigate to the Profi

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Jakub
Partner - Silver
14 days ago
Vesna EGarden
Active Contributor I
Vesna EGardenActive Contributor I
asked in Analytics and Deliverability
Is Klaviyo attributes the full price of a sales event if the purchase included a discount?

I wonder if in Klaviyo's reporting, the revenue amount reflects the total order value before any discounts are applied or not? This means that if we're analyzing revenue data, we may see the full price of the product rather than the discounted price the customer paid.@Bobi N. maybe you can help? 

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Vesna EGarden
Active Contributor I
14 days ago
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Problem Solver I
Natalia PopovaProblem Solver I
asked in Analytics and Deliverability
Soft bounce issue 554.5.7.1 CS01

Hi community,I experienced extremely high bounce rate for one of my marketing campaigns with 12% bounce rate coming from Soft Bounce and error 554.5.7.1 CS01 message rejected due to local policy. This damages my account reputation and I don’t find any plausible explanation to why this happened and how to fix this.  In deliverability report I can see that all errors come from Apple domains and from the Content category. This is the first time. All previous campaigns were delivered absolutely fine with bounce rate below 2%.  Did anyone else experience this? What would you advice to do next?Thank you!

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Problem Solver I
15 days ago
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Contributor III
edwinvContributor III
asked in Analytics and Deliverability
Klaviyo Attributed Revenue Metrics

On the overview dashboard, the preset cards “Conversion by Channel” and “Conversion Summary” show Klaviyo Attributed Revenue. The numbers there do not match up with figures reported by metrics like Placed Order, Ordered Product, Fulfilled Order, etc. How is this calculated? Additionally, when I try to create a custom report for one of the metrics mentioned above and group them by Attributed Message/Flow (to get metrics for campaigns and flows respectively), I get a row with an empty Attributed Message/Flow, and the Attributed Message/Flow Name is “Unknown ()” What is this attributed to? I thought it was referring to the unselected grouping (e.g. Unknown refers to Message when grouped by Flow) but the numbers don’t add up.

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Vesna EGarden
Active Contributor I
15 days ago
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Contributor II
LidgerizContributor II
asked in Analytics and Deliverability
Apple bounce issues - A & MX record

I recently started having all my emails that went to an apple email address start bouncing, every single one. the reason given inside klaviyo deliverability report was the address was mispelled or does not exist, I reached out to apple and this is what they said:“The Host name  does not appear to have MX and A records configured in DNS. Please ask your dns administrator to resolve this and normal mail delivery should resume.” How do I get an A record and an MX record with klaviyo? I cant see it in settings…. thanks  Liz 

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L
Contributor II
16 days ago
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Contributor II
younow5trContributor II
asked in Analytics and Deliverability
How to add "Add to Cart" snippet with Shopify Turbo theme

Hello,I have added the “add to cart” snippet and have followed the instructions: https://help.klaviyo.com/hc/en-us/articles/115001396711-Create-a-Custom-Added-to-Cart-Event-for-Shopify#alternate-code-snippet-for--add-to-cart--button-with-class-notation4 However "Add To Cart" matric does not appear. I use Turbo theme. This is code snippet i add to shopify: <script type="text/javascript">  var _learnq = _learnq || [];  document.querySelector('.add_to_cart').addEventListener('click',function (){    _learnq.push(['track', 'Added to Cart', item]);  });</script> Please help me Thank you

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C
Contributor II
18 days ago
urie
Contributor I
urieContributor I
asked in Analytics and Deliverability
How to create timeline report in Klaviyo?

Hi!Is it possible to generate a timeline report in Klaviyo to track the average time it takes for a profile to move from creating an account on our site to making a purchase? Thanks.

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urie
Contributor I
18 days ago
M
Contributor I
ms.olgaContributor I
asked in Analytics and Deliverability
Missing Placed Order breakdown for campaigns

It seems that at some point over the last week, the Placed Order breakdowns you could get when clicking the number of recipients who converted from a campaign or flow email have gone away. It used to be a list of profiles where you could expand each to see information on what they ordered, their cart total, and which coupons they used, now, all it shows is a list of profiles who converted, and if I’d like to get this information, I have to click into every single profile individually and check their activity log. Is this information now displayed in an efficient manner somewhere else? It was quite useful to spot check what customers were ordering as a result of an email, and it’s very frustrating that this info seems to have disappeared into the ether with no warning.

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M
Contributor I
21 days ago
M
Contributor I
maddiebarberaContributor I
asked in Analytics and Deliverability
Emails to @me.com, @icloud.com and @mac.com bouncing overnight

I manage three separate Klaviyo accounts for brands I work on and every single one has seen a massive spike in bounce rates basically overnight on January 22-23, from 0.3% to over 5%. The weird thing to me is they’re all @me.com, @icloud.com, and @mac.com email addresses, all of which we were receiving emails just fine before January 22nd. My temporary solution is to just not send emails to anyone who has bounced, but Apple users make up a good chunk of our lists, so I don’t want to do this forever. Has this ever happened to anyone else? Are there any solutions for sending emails to these accounts? I am totally baffled.

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L
Partner
22 days ago
J
Contributor I
JeffCContributor I
asked in Analytics and Deliverability
Tracking performance and revenue of a specific list

I feel like I’m taking crazy pills.  The #1 most basic thing I’d think any marketing platform would do is allow you to track detailed performance of different segments/lists.  However in Klaviyo, I can’t do that.I have a lead form where I am acquiring emails and phone numbers.  I then manually upload those names into a specific list on Klaviyo, and I’d like to track basic things like reveue, open rate, click rate, etc.  The basic things that every marketer wants to know to compare various segments.The ONLY report I can get is the “engagement” report which shows “average order”, but total order amount (though obviously if they can calculate average order, they calculate total amount amount.  I thought maybe adding tags would do it, but after adding tags and trying to filter reports with that tag, nothing shows up.  I am not super familiar with Klaviyo, so hopefully someone here has a workaround?  Klaviyo support said “oh yeah, that’s a known limitation of our platform” which BAFFLED ME.

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A
Problem Solver III
1 month ago
Nermine
Partner
NerminePartner
asked in Analytics and Deliverability
Bot Click = True while also there is a viewed product event recorded.

Hi everyone, How is it possible that the bot click is true, but a viewed product event was also created after clicking it?I would really appreciate your insights on this.Thanks!  

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kaila.lawrence
Community Manager
1 month ago
S
Contributor I
smagsContributor I
asked in Analytics and Deliverability
How to find the emails that are bouncing

Hello everyone! Can someone tell me how to quickly view which email address are bouncing (soft bounce) and not yet been suppressed? There’s a place to see the email addresses that are actually suppressed, but for those that have just had a soft bounce and haven’t been suppressed yet, I can’t find a place to easily see those or filter for those. Yes, I can manually go in and check the report for each website newsletter sign-up to see if they got the email welcome letter or if it bounced, but we have hundreds of emails already, and I don’t want to have to keep manually checking each one. I feel like there’s got to be a quick way of doing this, but I’ve searched and googled and I’m just not finding it. Can anyone help?Thanks so much!

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DavidV
Partner - Platinum
1 month ago
T
Contributor II
TarakContributor II
asked in Analytics and Deliverability
How can i fixed Deliverability Technical and External Error

How can i fixed Deliverability Technical and External Error. For this reason my welcome email doesn't going to recipient inbox. Please tell me, how can i fix both off the issues? I shared my bounched report 

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T
Contributor II
1 month ago
Z
Problem Solver I
ZenfulLifeProblem Solver I
asked in Analytics and Deliverability
Having Deliverability Issue

Hi!!!We are very new to this platform and have not yet sent any emails. However when we were sending the test of our first campaign all of them have been going to the spam folder.  We contacted google to activate our DNS and then we tried to send one email to a very small list (basically us) ad again all went to the spam folder. Contacted google again and they checked and said our domain is in some kind of black list. Does anyone know what to do? or has anyone experience this in the past? Thank you all so much in advance for your guidance. 

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kaila.lawrence
Community Manager
1 month ago
W
Contributor I
WietseContributor I
asked in Analytics and Deliverability
Klaviyo blacklisted shared domain (149.72.90.89)

Our customers are not getting emails in their normal inbox anymore, it goes to spam on nearly all gmail addresses,This would be the blacklisted ip 149.72.90.89, it is blacklisted on s5h.net. Anything we can do about that?

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kaila.lawrence
Community Manager
1 month ago
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