From what I’ve noticed, many ecom store owners REALLY care about their email designs more than what results the same email brings.
And I’m kind of curious why that is, because tests show that simpler designs almost always perform better than some funky, complex designs.
So I’m curious what the Klaviyo community has to say about this.
If you have a store, please comment down below your thoughts and let me know how much exactly you care about the designs of your emails
Complex Email Designs - Mandatory or Not?
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