Hi there,

Thanks for sharing with the Community! Great questions.

1a. If a customer has not viewed a product page but has been cookied, then yes, it is expected for that customer to trigger “Active on Site” without triggering “Viewed Product” (since the customer has not viewed a product). You might find out Help Center article, “Guide to Klaviyo Web Tracking,” helpful.

1b. Segmenting based on the URL included in Active on Site metrics is a popular feature request and I will let our Product team know that an additional customer would like to see this implemented. Fortunately, you can add code to your website to track additional viewing activity so that you are able to segment based on URL. Klaviyo’s Track API can be used to trigger an event such as “Viewed Category” or simply “Browsed Site” and you could pass the URL, category name, etc. as part of the payload.

For example, the following snippet would track a custom Viewed Page metric which includes the URL of the viewed page.

<script>
var _learnq = _learnq || a]; 
var page = window.location.href;

_learnq.push(b'track', 'Viewed Page',
    {url: page}
]);
</script>

Hope this helps!

Best,

Caroline

Thanks Caroline!
This definitely helps a lot.

I just installed the code and i can track all pages visited and filter by URL. 

One more thing tho’; it’ll be great if we can filter keywords within the URL based on “contains” instead of “equals” to the exact URL, further down the line at some point.

Thanks!