RE: BUILD YOUR BFCM AUDIENCE | REFERENCE SHEET I have just watched the live and have a question about BUILD PHASE 1 Highly Engaged Audiences 90 days. If I have already added “because a person subscribed” why do I also need to add AND “If someone is in [main mailing list] ? My main mailing list is way smaller than my subscribers...so this will reduce the people that are HIghly Engaged and important to me. Do I turn my subscribed segment into a list? (cannot be undone)
Best answer by Emily Shea
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