I have a list of subscribers to import. Some of whom were already in Klaviyo, some were not.
I removed the already existing profiles from the exported list, and basically have “email”, “First Name” and “Last Name”. There are a lot of name fields that are empty. Some hade problematic info in them, like duplicates of the email address, strings of numbers or the person had entered the business name etc.
I’ve cleaned up my list and ready to export the .csv for import into Klaviyo - are there any issues with importing/mapping a list with some cell values blank?
Best answer by Manny Singh
As long as it’s not a required field, it should be fine to upload with some blank cell values.
Just remember though to account for that if you’re doing any personalization in emails (ie. using the First Name)