I’m trying to clean some of our profiles out as we know there are so many dead profiles that have not bought something ever and haven’t opened an email either. But i can’t figure out the rules of the segment.
What I’ve done so far (that doesn’t work)
What someone has done (or not done)
Has placed order zero times over all time
AND
What someone has done (or not done)
Has Opened Email zero times over all time
Thing is, I don’t want to include possible new leads who have been added to Klaviyo recently but haven’t opened their email yet and haven’t bought anything. I want to exclude people who haven’t bought or opened in the last 4 months or so. Can this be done? If so, can someone help me with the rules?