I'm working on creating an easy-to-use preference page that allows customers to control their email preferences.
One idea is to include a frequency option on the preference page, where customers can choose how often they want to receive emails (e.g., once a week, once biweekly, or once per month). This will help us avoid exhausting our list and ensure we're respecting their preferences.
However, I'm facing a challenge when it comes to incorporating these preferences into our existing flows. With over 10 live flows, simply using segments won't be sufficient to include all marketing communications based on these preferences. I'm wondering if there's a more effective and practical solution that I might be overlooking.
Do you have any insights or suggestions on the most effective and easy-to-execute approach for giving customers control over their email preferences?
Best answer by Taylor TarpleyView original