Segments won’t remove them from lists, they’ll exist alongside your lists as ever changing based on your rules you set for it but your lists will remain mostly static except for new subscribers/unsubscribes.

 

Hi there @Funky2021, 

Happy to hear your brushing up on your Klaviyo knowledge in time for BFCM! Happy to help clarify things!

As @Spark Bridge Digital LLC  mentioned, - No, if a customer is moved between segments depending on their customer activity or profile properties, that does not impact what lists they are in. Essentially, the best way to explain  the difference between lists and segments is that a List is a static grouping that a customer has to opt-in into and then are only removed by either you or them manually removing themself from the list. This is why we greatly encourage  list cleaning as a profile could opt in to your list years ago, stay in your list, but not engage with your marketing at all and impact your deliverability negatively. However, a segment is a dynamic grouping of individuals based on the segment conditions you create, and a user has to meet these conditions in order to be brought in and stay in a group. 

Additionally, I’d check out these Community posts and Academy courses to gain more understanding! 

• Getting Started with Klaviyo Academy Course
• Product Certification Academy Course
• BFCM Marketing Strategies Academy Course
• Deliverability Academy Course

Thanks for participating in the Community!

-Taylor 

Thanks guys