Hi @Kimmy42 ,

Thank you for sharing the query in the community!

Identifying Profiles Who Opted In at Least 180 Days Ago

To create a segment for profiles who opted in at least 180 days ago, you will typically need to look for a date field that tracks when users subscribed or opted in or similar.

1. Condition Setup: When setting up the segment, create a condition to check if the opt-in date is at least 180 days ago. For example, Opt-In Date is before eToday’s Date - 180 days]

Handling ‘Added to Cart’ Option

If you don’t have the ‘added to cart’ option available for segmentation, you can consider the following alternatives:

1. Site Activity: Use other forms of site activity if available, such as:

   • Last Visit Date: Check if the profile has visited the site recently.
   • Page Views: Look for profiles that haven’t viewed key pages or categories recently.

2. Engagement Metrics: If site activity tracking isn’t an option, consider other engagement metrics, such as:

   • Last Clicked Link or Product: Identify users who haven’t clicked any links or products in a long time.
   • Purchase History: Check if users have made any purchases recently.

Hope this helps!

@DishaM13 Thank you, this helps a lot.