Hello, I've recently linked Klaviyo to Shopify.
I’ve got over 3,000 active profiles when it synced up. I currently only have 1,300 email subscribers. So it’s a lot of active profiles who haven't subscribed in the past. I’d assume a lot of these are cold and not really worth sending an email to (worried it will affect deliverability in the future). Does anyone have tips on how I can clear these? I thought of 2 options:
- Send 2 emails to all win back opportunities (1,000 contacts). If someone doesn't open either then surpress them. (mini winback flow) - Worry is that it’s someone who was added to Shopify ages ago and they class it as spam.
- Keep the unengaged 90 day flow and surpress them when they reach that. Seems a bit pointless as a lot of the active profiles won't be receiving an email for 90 days and I will have been paying for them.
Any help would be much appreciated!
Best answer by Ashley I.View original