We’d love to have a quick question or two for those who unsubscribe from our email list(s). Just something to help us learn about why they unsubscribed. I’ve searched all over and I can’t figure out how to do this.
Does anyone know if it’s possible to have an automated survey appear after someone unsubscribes?
Best answer by david.to
That is a great idea to learn more about your contacts! Most importantly, it certainly is possible!
With these customers tagged with this custom profile property such as “Unsubscribe Reason”, you can then create a segment of these users who has this profile property using the rule of “Properties about someone, Unsubscribe Reason (or whatever the name if your custom profile property being passed is) is Set” and Export this Segment while including this profile property field as part of the export; would allow you to analyze these reasons as to why your contacts decided to unsubscribe via a .CSV.