Hello, in my account I have a “60 day non-opener segment” and here’s the definition
- Opened email 0 times in last 60 days or
- Clicked email 0 times in last 60 days
- and is not surpressed
- and has received email at least once over all time
when I clicked into the list, it included people who just subscribed to my list like 30 minutes ago! It doesn’t make sense to consider them non-openers if she has only got the first email and happened to have not opened it within the first 30 minutes!
How do you all set up your non-opener list to prevent this from happening?